Welcome to the world of opportunities. The BBA program at IMS Roorkee of Business aims at providing leadership skills in budding business managers and entrepreneurs. This highly industry oriented program includes assignments, discussions, business plan simulations, presentations, e-learning, live case studies, industrial visits among others. A team of dedicated and experienced faculty with a rich blend of corporate and academic experience monitors the program.
The BBA curriculum offers a comprehensive knowledge of Accounting, Marketing, Global Business, Finance, Human Resources, Information Systems, Organizational Behavior, Logistics and Insurance. Moreover, our unique interdisciplinary study method allows students to follow their passion in photography, music, dance, theater and much more along with the BBA leadership program.